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Furman breaks ground on Timmons Arena on April 13.
Significant Renovations to Be Made to Timmons Arena
Senior Lilly Woos company Woo Milk was chosen as the victor of the 2024 Paladin Pitch Competition on Thursday, April 11.
Lilly Woo ’24 Wins Fifth Annual Paladin Pitch Competition
Bell Tower Bookstore and Bistro Opening Friday
Bell Tower Bookstore and Bistro Opening Friday
Alex Stubb 93 poses with Furman graduates in 2017.
Furman Alumnus Alexander Stubb Inaugurated as Finnish President
Members of Alpha Phi Omega wear red for justice month.
Furman Justice Month Promotes Campus Advocacy and Social Justice Education
Redesigning Our Feeds for a Positive Body Image
Redesigning Our Feeds for a Positive Body Image
A Case for Abstaining in the Israel-Palestine Referendum
A Case for Abstaining in the Israel-Palestine Referendum
Ceasefire Now: It’s in Our Hands
Ceasefire Now: It’s in Our Hands
Plastic Consumption at Furman: Is Recycling Really Sustainable?
Plastic Consumption at Furman: Is Recycling Really Sustainable?
The Pathways Program Cannot Effectively Teach Holistic Well-being
The Pathways Program Cannot Effectively Teach Holistic Well-being
Redesigning Our Feeds for a Positive Body Image
Redesigning Our Feeds for a Positive Body Image
A Case for Abstaining in the Israel-Palestine Referendum
A Case for Abstaining in the Israel-Palestine Referendum
Ceasefire Now: It’s in Our Hands
Ceasefire Now: It’s in Our Hands
Plastic Consumption at Furman: Is Recycling Really Sustainable?
Plastic Consumption at Furman: Is Recycling Really Sustainable?
The Pathways Program Cannot Effectively Teach Holistic Well-being
The Pathways Program Cannot Effectively Teach Holistic Well-being
Letter: STEM Is Not an Auxiliary Part of the Liberal Arts
Letter: STEM Is Not an Auxiliary Part of the Liberal Arts
Furman Brings Home Team Powerlifting Championship
Furman Brings Home Team Powerlifting Championship
Southern Conference Commissioner, Michael Cross hands the 2024 Womens Golf Tournament Championship plaque to Furman Senior Anna Morgan. With the win, Morgan claimed her second SoCon Individual Title.
Anna Morgan Wins SoCon Individual Title, Furman Finishes Third
Leveling the Playing Field: Embracing Inclusivity in Intramural Sports
Leveling the Playing Field: Embracing Inclusivity in Intramural Sports
Furman breaks ground on Timmons Arena on April 13.
Significant Renovations to Be Made to Timmons Arena
Women’s Lacrosse Shines, Starts 3-1 in the Big South
Women’s Lacrosse Shines, Starts 3-1 in the Big South
Fixing Judson Halls Ant Problem
Fixing Judson Hall’s “Ant Problem”
Alysha Matthews 24 (left) and Houston Hearn 27 (right)
Furman Theatre Introduces New Major
Five Quick Tips for Staying Calm This Finals Season
Five Quick Tips for Staying Calm This Finals Season
Ciara Cox 25 (left) and Avery Johnson 27 (right)
A First Look at Furman Theatre’s “ATHENA!”
Will Jackson 27 (left) and William Nix 27 (right)
Rock On! Furman Student Band “The Lucky 7s” on Their Debut Album
FUSAB Attempts to Blind Students in Solar Eclipse Scheme
FUSAB Attempts to Blind Students in Solar Eclipse Scheme
Scan and Abandon: A New Approach to CLPs
Scan and Abandon: A New Approach to CLPs
A specialty Furman bourbon was offered at The Purple Party to celebrate a significant milestone in the life of the Clearly Furman campaign and share a toast to Furman’s third century on Saturday, April 15th, 2023.
Connolly’s Irish Pub Announces Partnership with Furman University
Furman Hates Oxygen
Furman Hates Oxygen
Furman Shoots Down Wofford Spy Balloon Over Swan Lake
Furman Shoots Down Wofford Spy Balloon Over Swan Lake
Furman University's Student Newspaper

The Paladin
Furman University's Student Newspaper

The Paladin
All content by Jeffrey Beaudoin
Labeling single use plastic items with the color green is an example of using color theory to convince consumers that something is sustainable.

Capitalizing on Gen-Z and Their Approval of Ethical Brands

Jeffrey Beaudoin
January 14, 2023
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